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Showing posts from October, 2014

KEETAROO GERMS

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KEETAROO Keetaroo is Hindi for Germs. Germs and bacteria, as we all have been taught in early school years are things to be vary of. Some of the germs / bacteria are good, such as lactobacillus which forms Yoghurt (Dahi). They also cause fermentation which makes wines. Quite a bunch of bacteria are present in our mouth, stomach and sundry organs which digest our food and help us to live in general good health. And everyone would tell you that Germinated grains are good in your breakfast. The Marketing world has latched on to this and made it the unique selling point of most things made by them. It also does not want any one to forget it. It  keeps on bombarding us day-in & day-out that these ketaroos are out to get us. “Use our products or else !” they keep on dinning into our ears vehemently on the TV, Radio and Press, spreading the keetaroo mania and brainwashing all future generations to come. Here are a few examples ….. Napkins for Toddlers : The advertisers are